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Experience the magic of Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo, a game-changer for your hair. Clinical studies have proven that this shampoo can reduce breakage by an impressive 70% in just one application, making it a must-have for anyone dealing with split ends.
Infused with powerful Amazonian ingredients, this sulphate-free formula deeply nourishes your hair, leaving it strong, glossy, and effortlessly swishable. The delightful fragrance of Sol de Janeiro's signature Bum Bum Cream will transport you to a tropical paradise every time you lather up.
Say goodbye to build-up and hello to healthier locks with this creamy shampoo. Enriched with plant-based keratin beads and a luxurious blend of brazil nut, coconut oil, buriti fruit oil, and cupuaçu butter, your hair will be repaired, smoothed, and gleaming with vitality. Wash away impurities to reveal hair that feels revitalized, easier to manage, and thoroughly pampered — without any heaviness.
Aqua (Water, Eau), Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Parfum (Fragrance), Sodium C14-16 Olefin Sulfonate, Acrylates Copolymer, Coconut Acid, Theobroma Grandiflorum (Cupuaçu) Seed Butter, Cocos Nucifera (Coconut) Oil, Euterpe Oleracea (Açaí) Fruit Oil, Bertholletia Excelsa (Brazil Nut) Seed Oil, Astrocaryum Murumuru Seed Butter, Mauritia Flexuosa Fruit Oil, Hibiscus Sabdariffa Flower Extract, Helianthus Annuus (Sunflower) Seed Oil, Chamomilla Recutita (Matricaria) Flower Extract, Tocopherol, Coco-Glucoside, Algin, Xanthan Gum, Chitosan, Carrageenan, Glycerin, Glycol Stearate, Cocamide MIPA, Sodium Isethionate, Guar Hydroxypropyltrimonium Chloride, Magnesium Nitrate, Isopropanolamine, Caprylic/Capric Triglyceride, Magnesium Chloride, Sorbitan Oleate, Phenoxyethanol, Ehtylhexylglycerin, Citric Acid, Sodium Chloride, Sodium Hydroxide, Benzyl Salicylate, Coumarin, Limonene, Hydroxycitronellal, Methylchloroisothiazolinone, Methylisothiazolinone, CI 15985 (Yellow 6), CI 19140 (Yellow 5).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Experience the luxurious lather of Sol de Janeiro's Brazilian Joia Shampoo by applying a generous amount to wet hair. Massage in as the luscious bubbles build, then rinse and repeat for ultimate cleanliness. For best results, follow up with the Brazilian Joia Strengthening + Smoothing Conditioner to achieve maximum benefits for your hair.